The Inside Scoop on Promotional Products

Posted on August 11th, 2017

Giving out promotional products is a great way to keep your name in front of existing and potential customers. 60% of people keeping promotional products for up to two years!

Promotional products are often used in marketing, educational, and communication programs, and can be imprinted with your company’s name, logo and message. The top five buyers of promotional products are businesses in education, finance, not-for-profit, healthcare, and construction. No matter what type of business you are in, there are endless opportunities to set yourselves apart from the competition with the use of promotional products.

Whatever your marketing needs – from boosting brand awareness to driving tradeshow traffic – promotional products can get it done.

At Caskey Group, we offer a large selection of high-quality, custom-imprinted promotional items that make an impact at every budget.

Some of the most common and most successful promotional products include:

– Pens and other writing instruments
– Apparel (t-shirts, hats, outerwear, etc.)
– Water bottles
– Reusable shopping bags
– Calendars

85% of consumers do business with a company after receiving a promotional product.

With promotional products such as pens and key chains being so ubiquitous, are they cost effective for businesses? According to studies, the answer is absolutely, yes.

An Advertising Specialties Impressions Study conducted by the Advertising Specialty Institute, among business people over age 21, found that promotional products beat out all forms of TV, radio and print advertising as the most cost-effective advertising medium available. With the average cost-per-impression of promotional products being $0.004, it is less expensive per impression than nearly any other medium.

So what are you waiting for? Promotional products are incredibly valuable marketing tools that every business should use! With the help of Caskey Group, your business can keep a constant tab on industry changes and have the most up-to-date promotional products to boost your businesses success.

Browse or search for promotional products here, or contact us to speak with a Caskey Group sales representative!

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Made me look good…

I received the cards yesterday. Thank you all so much. My boss needed tham ASAP and you made me look good by turning them around so fast.

Advertising Client, Maryland

Cutting Edge

Your company always impresses me with your cutting edge approach to design, technology, and strategy. I love it! We truly appreciate the working relationship our companies have.

Printer Client, Pennsylvania

Fabulous!

Thank you, All! They look fabulous! I just love them!

Healthcare Foundation Client, Maryland

Thank you for Your Herculean Effort!

We just received the invitations and they were early! Thank you so very much for your Herculean efforts. Gold stars for Caskey!

Foundation Client, Pennsylvania

Book Looks Awesome!

Binding is dead on. Color is excellent. Well done!

Graphic Design Client, Pennsylvania

Love love love your work!

We got the lanyards today and they are wonderful! I didn’t think I could get so excited about a string, but I totally am! They are the classiest lanyards I have seen – the dark blue is perfect and the logo is crisp! Love love love your work! Thanks so much!

Senior Living Client, Pennsylvania

Exceptional Employee

Our CSR is a trusted partner at Caskey. We know if it can be done, she will get it done for us.

International Manufacturing Client, Pennsylvania

So Many Services!

Wow! Who knew you offered so many services?! Very nice website!

Non-Profit Client, Delaware

Partnership

We have a good partnership going here. I would recommend you as strongly as possible!

Senior Community Client, Pennsylvania

Simply Awesome

Thank you! You guys make me look better than I deserve!

Healthcare Client, District of Columbia

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