The Inside Scoop on Promotional Products

Posted on August 11th, 2017

Giving out promotional products is a great way to keep your name in front of existing and potential customers. 60% of people keeping promotional products for up to two years!

Promotional products are often used in marketing, educational, and communication programs, and can be imprinted with your company’s name, logo and message. The top five buyers of promotional products are businesses in education, finance, not-for-profit, healthcare, and construction. No matter what type of business you are in, there are endless opportunities to set yourselves apart from the competition with the use of promotional products.

Whatever your marketing needs – from boosting brand awareness to driving tradeshow traffic – promotional products can get it done.

At Caskey Group, we offer a large selection of high-quality, custom-imprinted promotional items that make an impact at every budget.

Some of the most common and most successful promotional products include:

– Pens and other writing instruments
– Apparel (t-shirts, hats, outerwear, etc.)
– Water bottles
– Reusable shopping bags
– Calendars

85% of consumers do business with a company after receiving a promotional product.

With promotional products such as pens and key chains being so ubiquitous, are they cost effective for businesses? According to studies, the answer is absolutely, yes.

An Advertising Specialties Impressions Study conducted by the Advertising Specialty Institute, among business people over age 21, found that promotional products beat out all forms of TV, radio and print advertising as the most cost-effective advertising medium available. With the average cost-per-impression of promotional products being $0.004, it is less expensive per impression than nearly any other medium.

So what are you waiting for? Promotional products are incredibly valuable marketing tools that every business should use! With the help of Caskey Group, your business can keep a constant tab on industry changes and have the most up-to-date promotional products to boost your businesses success.

Browse or search for promotional products here, or contact us to speak with a Caskey Group sales representative!

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Graphic Design

FANTASTIC!! What a great idea. It looks wonderful!

Foundation Client, District of Columbia

Would Pay Double

I was actually thinking about paying you double this month – you have done such an amazing job for us! Thank you very much.

Nonprofit Client, Maryland

Local Business

I love to give work to local businesses. Caskey Group is awesome, and so close by! Thanks for all your help! Our van looks great! When it needs to be replaced, I will give you a call!

Cleaning Service Client

Great Response

We received a VERY great response this year on our year-end appeal. Thank you!

Higher Education Client, Pennsylvania

Miraculous

Your team has pulled off some miracles for us and we feel that deserves our loyalty.

Casino Client, Delaware

Fabulous

We received a TON of print collateral today and it all looks fantastic! I LOVE the Camper Kit! Thank you!!

Sports Camp Client, District of Columbia

The bomb

We just received the yearly order reporting sheet. Thank you for working with us to achieve these savings. You are the bomb!

Public Utility Client, Pennsylvania

Turned The Job So Quickly

Your team did a great job; I appreciate all the hard work to get this job turned around so quickly. I look forward to doing more business with you.

Casino Client, New Mexico

Great AND Fast

Thank you. They look great!!!!! I appreciate you guys knocking these out so quickly!

Trade Association Client, Maryland

WOW!

This is neat…and I haven’t even logged in yet! I am just looking at the home page!

Marketing Firm Client, Pennsylvania

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