The Inside Scoop on Promotional Products

Posted on August 11th, 2017

Giving out promotional products is a great way to keep your name in front of existing and potential customers. 60% of people keeping promotional products for up to two years!

Promotional products are often used in marketing, educational, and communication programs, and can be imprinted with your company’s name, logo and message. The top five buyers of promotional products are businesses in education, finance, not-for-profit, healthcare, and construction. No matter what type of business you are in, there are endless opportunities to set yourselves apart from the competition with the use of promotional products.

Whatever your marketing needs – from boosting brand awareness to driving tradeshow traffic – promotional products can get it done.

At Caskey Group, we offer a large selection of high-quality, custom-imprinted promotional items that make an impact at every budget.

Some of the most common and most successful promotional products include:

– Pens and other writing instruments
– Apparel (t-shirts, hats, outerwear, etc.)
– Water bottles
– Reusable shopping bags
– Calendars

85% of consumers do business with a company after receiving a promotional product.

With promotional products such as pens and key chains being so ubiquitous, are they cost effective for businesses? According to studies, the answer is absolutely, yes.

An Advertising Specialties Impressions Study conducted by the Advertising Specialty Institute, among business people over age 21, found that promotional products beat out all forms of TV, radio and print advertising as the most cost-effective advertising medium available. With the average cost-per-impression of promotional products being $0.004, it is less expensive per impression than nearly any other medium.

So what are you waiting for? Promotional products are incredibly valuable marketing tools that every business should use! With the help of Caskey Group, your business can keep a constant tab on industry changes and have the most up-to-date promotional products to boost your businesses success.

Browse or search for promotional products here, or contact us to speak with a Caskey Group sales representative!

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Fabulous

We received a TON of print collateral today and it all looks fantastic! I LOVE the Camper Kit! Thank you!!

Sports Camp Client, District of Columbia

Awesome Job

Awesome job, as usual. The brochures look and feel delicious. Thanks Caskey!

Retail Client

Happy that Caskey is on my team!

The Caskey team created magic that will DEFINITELY make a difference for my client. I am proud to have Caskey on my team!

Marketing Client, Pennsylvania

G7 Qualification

It’s no surprise that Caskey has received it’s G7 qualification. The printing they provide is outstanding.

Publishing Client, Maryland

Excellent Customer Service

Thanks again! As always, our customer service rep & the rest of the gang are taking EXCELLENT care of us!

Senior Living Client, Pennsylvania

Excellent Design!

The designer gets a gold star! This is my favorite card so far…and I liked all of them. I love the art, contrast and the flow of this card!

Energy Services Client, Pennsylvania

A meaningful relationship

I want to say how much Caskey means to our company. We appreciate how much your team always has our back. We love working with you!

Education Client, MD

Beautiful Programs

The concert programs look GREAT! Thanks to everyone involved in its production.

Performing Arts Client, Pennsylvania

Made me look good…

I received the cards yesterday. Thank you all so much. My boss needed tham ASAP and you made me look good by turning them around so fast.

Advertising Client, Maryland

Customer Service Star

I just wanted to send a note in regards to our customer service rep. She is a treasure! She knows what I need and want before I do most of the time.

Retail Client, Pennsylvania

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