Must Have Outdoor Signage for your Business

Posted on March 13th, 2017

Directional signs. Backlit marquees. Pole banners. Window clings. Many of the Pennsylvania and Maryland indoor and outdoor signs you see every day were likely designed, produced, and installed by Caskey Group’s signage experts. With roughly 85% of your potential customers living and working within 5 miles of your business, outdoor signage is one of the most effective ways to advertise your business.

With so many types of outdoor signage available today, figuring out which type of sign will work for your business and get your message across can be challenging. That’s why we’ve put together a list of some of our most popular signage options.

Monument Signs – Perfect for adding prominence to your building, monument signs are permanent outdoor signs, mounted into a base in the ground. These signs are perfect for hard-to-find buildings or ones that are not in plain sight such as apartment buildings, municipal buildings, parks and more.

Orrstown Bank Outdoor Signage by Caskey Group

Post & Panel Signs – Post and Panel signs extend from the ground and are secured with two to four posts. These signs are ideal for location identification, directions, instructions, and wayfinding.

Dimensional Signs – Ideal for all businesses, including retail stores, grocery stores and more, dimensional signs are clear and readable, even from a great distance and can be illuminated or non-illuminated.

Blade Signs – Great for stopping foot traffic, blade signs come off of a building from a pole and are positioned to cross the flow of foot traffic. They are ideal for shops and boutiques in malls and store complexes.

Outdoor Scrim Banners and Mesh Banners – Also known as vinyl banners, outdoor scrim banners, and mesh banners are perfect for any occasion, whether it is promoting your grand opening, or announcing an upcoming event. Our scrim and mesh banners are extremely durable and can withstand damaging winds and harsh weather conditions and will not fade in sunlight.

Feather Flag Banners by Caskey Group

Outdoor Feather Flags – Engineered to stand up in fair to moderate weather, these lightweight and portable flags are a perfect way to increase brand recognition and advertise new merchandise in an outdoor setting.

Sidewalk Signs – Sidewalk signs are a very effective form of outdoor signage for small businesses in high-traffic areas. Sidewalk signs are portable and can be used anywhere you need signage.

Sidewalk and Asphalt Graphics – Our sidewalk and asphalt graphics are made of printable, commercial-grade, slip-resistant media and are installed using removable adhesive. Designed for outdoor advertising, wayfinding, and signage purposes, our sidewalk and asphalt graphics are perfect for sporting events, parades, stairs, parking lots, drive-through lanes, and transportation stations.

Yard Signs – Yard signs are a great way to advertise an event or sale when strategically placed in view of passing motorists.

Gene Latta Full Vehicle Wrap by Caskey Group

PVC Sign Boards – PVC is one of the most durable and versatile materials available and can be used for temporary or permanent signage. Our PVC Sign Boards are perfect for indoor or outdoor use, including POP displays, menu boards, directional and informational signs and more.

Vehicle Wraps – Don’t miss out on an opportunity to advertise your business to 10,000+ people per day – using something you already own! With custom eye-catching graphics designed by our in-house professionals, you can turn your company car, parts delivery trucks, customer loaner vehicles and courtesy shuttles into moving billboards.

Choosing an outdoor sign for your business is one of the most important decisions a business will make. Caskey Group is here to help you. Let our experienced professionals help you design a signage plan to communicate your message and maximize your ROI. We invite you to visit our Graphics, Signage and Promotions showroom at 755 Vogelsong Road to view first-hand the materials and processes used in the production of our custom signage. If you can’t stop by, feel free to contact us today!

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