Digital vs. Offset Printing: What is Best for Your Project?

Posted on April 10th, 2017

At Caskey Group we offer a wide range of services, but at heart we are a commercial printer and pride ourselves on providing our customers with the finest quality printing and service. We understand that if you aren’t in the printing industry, digital and offset printing may be confusing to you. Printing is printing, right? Unfortunately, it isn’t as simple as that. Each print type has their own benefits depending on your project’s requirements.

Digital PrintingOffset Printing

Digital printing methods include inkjet or laser printers, which provide the ultimate flexibility, ability for customization, and optimal pricing for short runs. When each piece needs a unique code, name or address, digital is the only way to go. With Caskey’s color and black digital presses, you can do whatever you want at a price that works for your budget! For businesses that do not need a large run, or do not want to manage an inventory, digital printing is the best solution.

Advantages of Digital Printing:

  • Minimal press setup
  • Lower minimum quantities – as low as 1, 20 or 50 prints
  • Lower cost black and white printing available
  • Variable data capability – customize each piece you print

Offset Printing

Offset printing uses plates that are used to transfer an image onto a rubber blanket, and then back to the printing surface. It is called offset printing is because the ink is not transferred directly onto the paper. Offset printing is the best choice when you need to print large quantities such as direct mail postcards, business cards, brochures, pocket folders and more. From one-to-six colors and aqueous coating, offset printing gives you a wide variety of options that will help your piece stand out.

Advantages of Offset Printing:

  • Print Large Quantities – 500 or more
  • Cost effective – The more you print, the cheaper it is!
  • Specialty inks and varnishes available
  • Highest printing quality available

Still unsure about which is right for your project? Contact us today!

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Water bottles are great!

We premiered our new imprinted-label water bottles at last night’s Open House. They are GREAT! The new size is perfect and the labels are nicely done. Thank you so much for coordinating and turning them around in time for the event.

Banking Client, Pennsylvania

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Your email blasts have doubled my open rate. YOU ROCK!

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Excellent Customer Service

Thanks again! As always, our customer service rep & the rest of the gang are taking EXCELLENT care of us!

Senior Living Client, Pennsylvania

Commitment to Quality

Thanks again for all of your hard work, commitment to quality, and contribution to making our anniversary a success. I heard that people were so taken by the quality of the program you printed, they were taking extras.

Foundation Client, Pennsylvania

Impressed

I was really impressed with your execution on my project. I will definitely keep in touch for future projects.

Design Agency Client, New York

Your Facility

Your facility is quite neat, clean, organized and friendly. I felt quite comfortable from the moment I was greeted at the door. Thanks.

Pet Services Client, Pennsylvania

G7 Qualification

It’s no surprise that Caskey has received it’s G7 qualification. The printing they provide is outstanding.

Publishing Client, Maryland

Exceeded Expectations

I would like to commend Caskey Group on a fantastic job with preparing, printing and sending my company mailers. I really appreciate the outstanding customer service. It certainly exceeded my expectations.

Inspection Client, Maryland

Going Over and Above

I can testify that you go over and above in helping clients (like me) prepare a newsletter for print. Thanks a bunch!

Professional Association Client, Pennsylvania

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The banners are GORGEOUS! So happy.

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