Caskey Improves Mail Tracking with Proprietary App

Posted on November 1st, 2014

Caskey Group Mailing List ServicesHave you ever sent a mailing and wondered when it arrived at the customer’s address?  There are tools available to get those answers, but Caskey Group believed there had to be a less expensive, more thorough, and easier-for-our-clients-to-use solution.

Caskey Group developed IMb Track, its own proprietary tracking application that allows clients to follow their bulk mailings through the postal process by customer name.  Details include:

  • Which pieces of mail were scanned at each U.S. Postal Service facility
  • The number of days it took for mail to be delivered
  • Exactly which addressee’s mail was delivered or not

Other IMb Track benefits include:

  • Checking mail status 24/7 via secure web access
  • Receiving automated emails each time the mail status is updated
  • Viewing a personal dashboard providing unique measurability functions, including graphs and charts
  • Increasing confidence in the direct mail process by knowing WHEN your mail is delivered
  • Reducing tracking costs
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